In today’s digital age, colleges and universities need to adopt a comprehensive digital marketing strategy …
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Product is one of the four Ps of the marketing mix, and it refers to …
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Market segmentation is the process of dividing a large and diverse market into smaller, more …
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Marketing mix is a set of tactics and strategies that a company uses to promote …
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Marketing refers to the process of identifying, anticipating, and satisfying customer needs and wants through …